The Nike LeBron 15 was originally released in 2017. Like every shoe in the series, it was specifically engineered for the needs of LeBron James. Learn more about the Nike LeBron 15 below.
15
The 15 uses BattleKnit material and powerful cushioning that is ideal for someone as explosive as LeBron. BattleKnit is a Flyknit material that was designed specifically for LeBron. The material offered ultimate support, ultra-lightweight flexibility, and a locked-in feel. The full inner sleeve offers a secure and sock like fit. There is a high stretch collar that provides flexible support around your ankle. The 15 was the first time Nike Zoom Air and Max Air were together for a basketball shoe. Longtime LeBron collaborator, Jason Petrie, worked with James on the 15. James and Petrie both knew that the LeBron series was now 15 styles deep and it needed to keep pushing the boundaries of design and tech.
Hail To The King
LeBron James was drafted by the Cleveland Cavaliers in 2003 straight out of high school. His impact as a teenager was instant – both on the court and off. King James delivered from the very start in the NBA and earned Rookie of the Year honors. The King never slowed down after his first season in the league, and he has achieved some of the most iconic moments in basketball history. “The Decision,” overcoming a 3-1 game deficit in the 2016 NBA Finals and bringing a championship to his hometown team, the list goes on and on. Everything he did on the court, the spectacular dunks, the game changing defensive plays, were done wearing Nikes.
A King’s Ransom
When LeBron signed with Nike as a teenager, he was given a seven year deal worth 90 million. After that deal expired, the King and Nike would eventually agree to a rare in the industry, lifetime deal. Nike and LeBron have agreed to a forever marriage that reportedly brings LeBron 30 million a year and the total deal is supposedly worth more than 1 billion. It is believed that LeBron’s signature line, which includes shoes and apparel, is estimated to earn Nike more than $600 million a year.
- Adam C. Better
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