The Nike LeBron 13 was released in 2015. It continued the LeBron James and Nike relationship. A relationship that was considered legendary by 2015. Learn more about the Nike LeBron 13 below.
13
LeBron James wanted the 13 to be the simplest and sleekest in the line. He wanted it to be striped away of all the extras. The shoe was more flexible and streamlined than the LeBron sneakers that came previously. The 13 has an upper with mesh and Flywire to keep the shoe breathable and to help the foot stay locked in place. Hyperposite materials on the upper help durability and the Nike Air Zoom units assist with the cushioning. The 13 was the sleekest LeBron sneaker yet, which is exactly what the King wanted.
Hail To The King
LeBron James was drafted by the Cleveland Cavaliers in 2003 straight out of high school. His impact as a teenager was instant – both on the court and off. King James delivered from the very start in the NBA and earned Rookie of the Year honors. The King never slowed down after his first season in the league, and he has achieved some of the most iconic moments in basketball history. “The Decision,” overcoming a 3-1 game deficit in the 2016 NBA Finals and bringing a championship to his hometown team, the list goes on and on. Everything he did on the court, the spectacular dunks, the game changing defensive plays, were done wearing Nikes.
A King’s Ransom
When LeBron signed with Nike as a teenager, he was given a seven year deal worth 90 million. After that deal expired, the King and Nike would eventually agree to a rare in the industry, lifetime deal. Nike and LeBron have agreed to a forever marriage that reportedly brings LeBron 30 million a year and the total deal is supposedly worth more than 1 billion. It is believed that LeBron’s signature line, which includes shoes and apparel, is estimated to earn Nike more than $600 million a year.
- Adam C. Better
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